Privacy Policy – Ruby & Vale Melbourne

Effective Date: 01/01/2025

1. Information About the Collection of Personal Data

Ruby & Vale Melbourne values your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website or make a purchase.

“Personal data” means any information that can identify you as an individual.

2. Controller

The data controller responsible for the processing of personal data on this website is:

Ruby & Vale Melbourne
Chamber of Commerce (KvK): 96378093
VAT Number: NL005206892B06
Business Address: Melbourne, Australia
Email: info@rubyandvale.com

The controller determines the purposes and means of processing your personal data.

3. Data Security

For your protection, our website uses SSL (Secure Socket Layer) encryption to ensure that any personal data you share (such as during checkout or when submitting a contact form) is securely transmitted. You can verify this by checking for “https://” and a padlock icon in your browser’s address bar.

4. Data Collection When Visiting Our Website

When you visit our website for informational purposes (i.e., without registering or making a purchase), we collect the following information automatically via server log files:

  • Website pages visited
  • Date and time of access
  • Amount of data transferred
  • Source/Referrer (how you reached our site)
  • Browser type and version
  • Operating system used
  • IP address (possibly anonymised)

This data is collected to ensure the security, stability, and functionality of our website, based on our legitimate interest (Art. 6(1)(f) GDPR).

5. Use of Cookies

We use cookies to enhance your experience, enable certain site functions (such as saving your cart), and improve performance.

  • Session cookies are deleted when you close your browser.
  • Persistent cookies remain on your device until manually deleted or expired.

You can disable cookies in your browser settings, but doing so may limit website functionality.

6. Contact and Communication

When you contact us via email or a contact form, we collect your name, email address, and any additional information you provide.
This data is used solely to respond to your inquiry and manage communication.

Legal basis:

  • Art. 6(1)(b) GDPR (performance of a contract or pre-contractual measures), or
  • Art. 6(1)(f) GDPR (legitimate interest in effective communication).

7. Data Processing for Orders and Customer Accounts

When you place an order or create an account, we collect personal data such as:

  • Full name
  • Billing and shipping address
  • Email address
  • Payment details

We use this data to process your order and deliver your goods.
After completion, data is stored in compliance with tax and accounting retention laws and then deleted unless you consent to continued storage.

8. Payments

We use trusted payment processors (such as PayPal or Stripe). Payment data is transmitted directly and securely to the respective provider; we do not store your full payment details.

All processing is based on Art. 6(1)(b) GDPR (necessary for contract fulfilment).

9. Use of Personal Data for Marketing

If you subscribe to our newsletter, we collect your email address to send product updates, offers, and promotions.
You will only receive newsletters after confirming your subscription via the double opt-in method.

You can unsubscribe at any time by clicking the link in our emails or by contacting us at info@rubyandvale.com.

We may also send promotional emails to existing customers regarding similar products, in accordance with our legitimate interest under Art. 6(1)(f) GDPR.

10. Data Sharing

We only share your personal data with:

  • Shipping providers (to deliver your order)
  • Payment processors (for payment completion)
  • Service providers who assist us in operating our website

Your data will never be sold or disclosed to unrelated third parties.

11. International Data Transfers

Our logistics and IT partners may be located outside Australia (e.g., in Asia or the EU).
Where data is transferred internationally, we take all necessary steps to ensure compliance with applicable data protection laws, including the use of GDPR-approved safeguards.

12. Social Media

Our website may include links to social media platforms (such as Facebook, Instagram, or TikTok).
Clicking these links may cause data to be shared with those third-party platforms. Please review their respective privacy policies before interacting with them.

13. Analytics and Advertising

We may use Google Analytics or similar tools to analyse visitor traffic and website performance.
This helps us understand how visitors use our website and improve user experience.
All data is anonymised and used for statistical purposes only.

You can opt out of Google Analytics by installing the browser add-on at:
https://tools.google.com/dlpage/gaoptout

14. Your Rights (GDPR and Australian Privacy Act)

You have the right to:

  • Access your personal data
  • Request correction of inaccurate data
  • Request deletion of your data (“right to be forgotten”)
  • Restrict or object to processing of your data
  • Data portability (transfer your data to another service)
  • Withdraw consent at any time

To exercise any of these rights, please contact us at info@rubyandvale.com.

If you believe your data is being misused, you have the right to lodge a complaint with:

  • The Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au, or
  • Your local EU data protection authority (if applicable).

15. Data Retention

We store your data only for as long as necessary for the purposes outlined above, or as required by law (e.g., tax and accounting records). Once the retention period expires, your data will be securely deleted.

16. Updates to This Policy

Ruby & Vale Melbourne reserves the right to update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.
The latest version will always be available on our website.

17. Contact

If you have questions about this Privacy Policy or your personal data, please contact us at:

Ruby & Vale Melbourne
Email: info@rubyandvale.com
Melbourne, Australia